The winners of Australia's peak industry design awards – the highest honour for design and innovation in the country were announced at The Star on 11 July at the 61st annual Good Design Awards Ceremony.
Hyundai Kona Electric received a prestigious Good Design Award Best in Class Accolade in the Product Design category in recognition for outstanding design and innovation.
The annual Good Design Awards is Australia’s most prestigious international Awards for design and innovation with a proud history dating back to 1958. The Awards celebrate the best new products and services on the Australian market, excellence in architectural design, engineering, fashion, digital and communication design and reward emerging areas of design strategy, social impact and design entrepreneurship.
The Good Design Awards Jury spent several days evaluating each entry according to a strict set of design criteria which covers ‘good design’, ‘design innovation’ and ‘design impact’. Projects recognised with a Good Design Award must demonstrate excellence in all areas and convince the Jury they are worthy of recognition.
Dr. Brandon Gien, CEO of Good Design Australia said: “Receiving a Good Design Award at this level is a significant achievement given the very high calibre of entries received this year.”
“Australia’s Good Design Award is more than a symbol of design excellence, it represents the hard work and dedication towards an innovative outcome that will ultimately improve our quality of life. These projects showcase the brilliance of design and the potential it has to improve our world,” said Dr. Gien.
The Good Design Awards Jury praised Hyundai Kona Electric commenting: “Hyundai's mass-market positioning and extensive dealership network standing behind a reasonably affordable electric vehicle with a real-world range of 400-450km may prove a game-changer for the segment. That the Kona delivers such impressive range and performance, along with clearly well-thought out styling cues in an uber-popular compact SUV body style, will only add to its appeal. Kona is an aspirational EV for the masses and Hyundai has equipped it with an impressive mix of safety and technology features at an attainable price.”
The Good Design Awards attracted a record number of submissions with close to 700 design projects evaluated in this year’s international design awards.